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Basics Fashion Management 02: Fashion Promotion
Basics Fashion Management 02: Fashion Promotion

Gwyneth Moore

Gwyneth Moore has worked in marketing, branding and public relations for more than 20 years, promoting and publicizing products and services ranging from fashion and lifestyle brands to telecommunications and education services. Gwyneth began her teaching career following a joint project with the University of Glamorgan, linking high street fashion retail clients with fashion design students. She currently works as a freelance brand and PR consultant, edits two consumer blogs and is involved in the careers of a number of young fashion designers. Author affiliation details are correct at time of print publication.

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Fairchild Books, 2012

Subjects

Content Type:

Book chapter

Marketing & Advertising:

Promotion

Related Content

Digital Fashion

DOI: 10.5040/9781474218382.ch-005
Page Range: 122–147
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