Fashion Designer’s Resource Book

Fashion Designer’s Resource Book

by Samata Pattinson

Samata Pattinson is a womenswear designer, public speaker and author who has her own fashion label, Samata. In 2007 Samata became the first British female to showcase during the New York Nolcha Fashion Week and has received a host of industry awards and nominations including Cosmopolitan magazine‘s ‘Future Fashion Star of 2008’. She has been named in the ‘Black Women in Europe: Power List 2010’, and in March 2011 was listed as one of Red magazine’s ‘One to Watch: Top 20 women under the age of 30’. At the same time she was also announced as the winner of Suzy Amis Cameron’s international dress design contest Red Carpet Green Dress, creating an Oscar worthy gown from sustainable materials. Samata is currently the Global Campaign Director of the contest working between Los Angeles, New York and London. Samata is a guest lecturer at the London College of Fashion and has written for Fashion Capital, Cision, The Guardian and Vogue UK. Samata has been invited to Number 10 Downing Street to meet former Prime Minister Gordon Brown and has addressed Prime Minister David Cameron and an audience of MPs, entrepreneurs and media at the launch of StartUp Britain. Author affiliation details are correct at time of print publication.

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Bloomsbury Publishing, 2013
  • DOI:
  • ISBN:
    978-1-3500-8866-5 (online)

    978-1-408170-89-2 (paperback)
  • Edition:
    First Edition
  • Place of Publication:
  • Published Online:
Fashion Designer’s Resource Book
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The Fashion Designer’s Resource Book is a fashion resource and lifestyle book that provides a comprehensive overview of the fashion industry as a business, combined with an insider’s understanding of the creative process and the lifestyle of a fashion entrepreneur.

The author, award-winning designer Samata Pattinson, explains how to take steps towards a fulfilling career - achieving creative, business and emotional balance - in this competitive and complex industry. The range of pertinent topics covered include working in the industry as a fashion designer, business planning, selling your brand, networking and using social media, emotional wellbeing and environmentally and socially responsible fashion. The book also contains insights from a range of key industry influencers: Harold Tillman CBE, Chairman of the British Fashion Council; Sarah Curran, Founder of my-wardrobe.com; Nigel Barker from TV show America’s Next Top Model; Helen Jennings, Editor of Arise magazine and Suzy Amis Cameron, Founder of Red Carpet Green Dress.

Emerging designers should read this book to get ahead; it also offers advice for anyone interested in exploring the industry, from first year fashion students looking to secure work experience, to the talented seamstress working to establish a reputation.