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Gavin Ambrose is an author, educator and practicing graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numerous books on graphic design, branding and packaging. Author affiliation details are correct at time of print publication.

Paul Harris is a freelance writer and editor whose work appears extensively in magazines and journals in the US and UK. Author affiliation details are correct at time of print publication.

Dimitri Koumbis is the Creative Director of Situ Retail Environments, which is a design firm that focuses on consumer research, demographic and trading area studies, branding, store design and visual merchandising/display for retailers. He is also Adjunct Faculty, Fashion Merchandising and Marketing at The Art Institute of New York where he teaches Contemporary Retail Environments, Store Design, Visual Merchandising, Branding, Trends/Forecasting, Textiles, Portfolio, and Apparel/HR Management. Author affiliation details are correct at time of print publication.

Fiona Armstrong-Gibbsis Course Leader for the BA in Fashion Marketing and Business Management at London Metropolitan University. Author affiliation details are correct at time of print publication.

Tamsin McLaren is Programme Leader of Fashion Marketing at the University of Winchester. Author affiliation details are correct at time of print publication.

Sarah Bailey is Course Director for the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Jonathan Baker is Course Director of the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Clare Harris teaches creative technologies at the University of Sussex, UK and previously taught digital fashion practices at the University of Southampton. Author affiliation details are correct at time of print publication.

Sarah Bailey is Course Director for the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Jonathan Baker is Course Director of the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Sarah Bailey is Course Director for the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Jonathan Baker is Course Director of the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Sarah Bailey is Course Director for the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Jonathan Baker is Course Director of the BA (Hons) Fashion Retail Branding and Visual Merchandising course at the London College of Fashion, UK. Author affiliation details are correct at time of print publication.

Jon Cope is a Senior Lecturer in Public Relations on the BA (Hons) Fashion Promotion course at University for the Creative Arts, London, UK. Author affiliation details are correct at time of print publication.

Dennis Maloney is a Senior Lecturer across all aspects of the BA (Hons) Fashion Promotion course at the University for the Creative Arts, London, UK. Author affiliation details are correct at time of print publication.

David Shaw worked in fashion buying for over 20 years for some of the UK’s most famous high street fashion retailers. He is now an academic, consultant trainer and writer on fashion retailing and marketing. David has lectured at the London College of Fashion, Nottingham Trent University, Middlesex University, University of Surrey, Northumbria University and The Institute Marangoni in the UK, as well as the Dublin Institute of Technology and Macquarie University, Sydney. He has previously published four titles on fashion buying, marketing and management for Routledge, Macmillan and Springer-Verlag. Author affiliation details are correct at time of print publication.

Dimitri Koumbis is the Creative Director of Situ Retail Environments, which is a design firm that focuses on consumer research, demographic and trading area studies, branding, store design and visual merchandising/display for retailers. He is also Adjunct Faculty, Fashion Merchandising and Marketing at The Art Institute of New York where he teaches Contemporary Retail Environments, Store Design, Visual Merchandising, Branding, Trends/Forecasting, Textiles, Portfolio, and Apparel/HR Management. Author affiliation details are correct at time of print publication.